At JJ Hat Center, placing ethics and responsibility at the heart of our business isn't an option: it's a deeply held conviction and a moral commitment. This commitment shapes the trust we build every day with our clients, partners, and teams, and constitutes an essential foundation for the long-term success of our company.

Our approach is based, of course, on compliance with laws and regulations, but also—and above all—on adherence to the values ​​that define our identity: integrity, transparency, and respect. These principles must guide each of our actions, whether in our relationships with our clients, in our choice of partners, or in the conduct of our daily business.

We have a responsibility to promote a more conscious luxury, where the selection of our collections is made with a focus on workshops and brands that share our values: respect for the environment, dignified working conditions, and sustainable craftsmanship. Our commitment also extends to our own internal practices: CO₂-neutral deliveries, eco-designed packaging, energy optimization in our stores and offices, and ongoing awareness-raising among our employees.

We also affirm zero tolerance for any form of fraud, corruption, discrimination, or exploitation. Respect for human rights and the dignity of each individual is a non-negotiable value that guides our partnerships and decisions.

Finally, we encourage everyone—employees, partners, and service providers—to freely express any concerns or alerts regarding ethics. Listening to and protecting those who commit to reporting a breach in good faith are essential to upholding our principles every day.

This ethical framework is not a formal document, but rather a true guide to conduct. It embodies JJ Hat Center's vision: that of a house of tradition and modernity, which combines the elegance of its collections with an active awareness of social and environmental issues.

I am counting on each of you to embody this commitment, day after day, and to bring to life what we at JJ Hat Center call the art of elegant responsibility.

—Jérôme Louis, CEO

Our commitment to a sustainable future

At JJ Hat Center, elegance is inextricably linked to responsibility. Our mission isn't just to offer exceptional hats; it's to carefully select creations from brands and workshops that share our values ​​of respect and sustainability.

Responsible selection

Every piece we present is the result of careful selection. We favor partners who work with natural materials, environmentally friendly processes, and expertise rooted in tradition. What distinguishes our collections is not just style: it's the awareness that goes into them.

Transparency and trust

Our role is that of a conduit: offering our customers the assurance that each hat has been designed in an ethical and sustainable manner. We maintain a constant dialogue with our partners to ensure the traceability and integrity of our selection.

Responsible luxury

True luxury isn't fleeting: it lasts. By offering timeless and durable pieces, we invite everyone to consume less, but better—to invest in creations that combine elegance and responsibility.

Our internal commitments

Our responsibility does not stop at the selection of our collections: it also guides our daily choices.

  • CO₂-neutral deliveries : We work with logistics partners who fully offset their emissions.
  • Eco-designed packaging : our packages are designed to reduce unnecessary items, using recycled and recyclable materials.
  • Responsible management : within our stores and offices, we optimize our energy consumption, favor sustainable lighting and encourage recycling.
  • Committed team : we raise awareness among our employees about environmental issues and cultivate a corporate culture focused on sustainability.

Towards tomorrow

Every small gesture contributes to a larger change. At JJ Hat Center, we are committed to continuing this process, innovating and strengthening our contribution every day to a future where style and consciousness move hand in hand.

A hat is not just a style statement: it can also be an act in favor of the world we choose to build.